| Organisations need to transform their business in order to thrive in a world where the Internet is assuming an ever-increasing importance. |
Here are some questions you should consider:
- What are the goals of the web site?
- Who is the target audience?
- What is happening in the marketplace?
- What is the content and how should it be organised?
- Where is the site to be hosted?
- How is the site to be updated?
- How are you going to drive traffic to your site? |  |
| To maximise your Internet success, develop a clear Internet strategy as an integral part of your overall business. |
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